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Sarah Eppler came to Smeuse Studio with a thriving travel business—but her brand and website didn’t reflect the high level of service and strategy she brought to the table.
Owner of sarah eppler travel
Sarah Eppler
“I’ve worked with many designers and creative agencies over the years, and this is the first time I’ve felt like someone truly understood both the soul of my business and the strategy behind it. You nailed it. From the very beginning, I felt completely at ease and genuinely excited. I never once questioned whether we were on the right track. You were confident in your direction, incredibly receptive to feedback, and able to translate my thoughts into something better than I imagined. You have a true gift.”
“You understood the assignment—and then elevated it. Run, don’t walk!”
She was ready to stop second-guessing how she showed up online and step into a look that matched her expertise, voice, and value. Over two days, we brought her vision to life with a refined, personality-packed brand and a website that finally felt like her. Now? She’s showing up confidently, attracting dream clients, and actually excited to send the link.
THE frustration
Travel
industry
Full Service
project
Sarah Eppler Travel
client
The Breakdown
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A brand and website with personality and polish—built to attract the right clients, boost confidence, and support future growth.
→ Refined and customized the Lagos semi-custom brand to fit Sarah’s sophisticated but friendly tone
→ Customized our Atlas Showit website templates to highlight her process, values, and travel planning expertise
→ Created brand collateral and website sections that helped her speak directly to her ideal clients
→ Delivered a custom tutorial library, brand guide, and launch toolkit so she could confidently grow
the smeuse solution
view the live site
